@willperrin introduced the session by showing a variety of local websites that Talk About Local have been involved in supporting communities to set up. For a map of hyperlocal sites see
Openly Local.
Most of the people who Talk About Local work with are of an older age group e.g. over 60's.
@hughflouch talked about
Networked Neighbourhood's research into local neighbourhood websites.
Are communities thinking about resilience of hyperlocal sites? @willperrin pointed out that WordPress.com is a very resilient service. But resilience of people is also very important - volunteers can keep things going.
The Localism Bill is all about de-centralisation of services. There are specific changes to the planning process in the Localism Bill which are quite radical and will require local democratic involvement.
What is the attitude of local government and the local media to hyperlocal sites? The landscape is changing. A few years ago local government officers wouldn't have been interested, but now some are on board and others coming up to speed.
@hughflouch highlighted findings from research about the benefits for local people and local government of engaging with local websites. There are different models of engagement and these will be detailed in the forthcoming SOCITM report.
Involvement of public services in local websites is dependent on their perception of the local area.
Example of using
Cover It Live (live blogging) for police engagement.
@willperrin suggested looking at
Damian Radcliffe's slides on hyperlocal and also the Talk About Local
guides and
tips.
Discussion turned to local media and fact that many local newspapers are funded by local government notices about planning. Is there a possibility to offer space on hyperlocal sites in a similar way? @willperrin pointed out that very few hyperlocal sites make money or need to make money to exist.
Scope for including PDFs on hyperlocal websites. @hughflouch mentioned that members and council officers have an obligation to engage a representative population so will still revert to offline engagement, producing PDFs etc. I mentioned a finding from my own MSc research - some council officers are not willing to engage with local websites because they feel they are not representative. This point was also picked up on Twitter by @sharonodea.
Important for local government to work in partnership with other public services (e.g. police, fire, health), community and voluntary sector, parish councils etc.
@getgood said that people who are not literate in IT can email articles to her to put on
her Digbeth is good website.
@podnosh made a great point from his work with neighbourhood managers, that those with the right personality have successful hyperlocal blogs. You can't force people who don't have the right personality to be conversational online.
@podnosh talked about social media surgeries being a place where volunteers have a space to ask questions about social media, look and learn. Look at
http://www.socialmediasurgery.com/.
@willperrin people never believe they can set up a website. Especially older people. @podnosh said that hyperlocal work is laying the ground for future skills in data matching open data on the web, by the type of women over 60 who run community groups.